The World's First Bitcoin-Backed Wearables
Fusing the timeless appeal of luxury jewelry with the proven scarcity and long-term value of Bitcoin. A new asset class is born.
A New Paradigm for Value
Traditional luxury goods often depreciate. We're changing the narrative by pegging tangible beauty to digital, appreciating value. This section illustrates the fundamental problem we solve and presents our innovative solution.
The Problem
Luxury items like jewelry and even high-end watches can lose value the moment you buy them. The rise of lab-grown diamonds further complicates the market, making it difficult for consumers to find pieces that serve as a reliable store of value.
- ✗ Value Depreciation
- ✗ Market Dilution (e.g., lab-grown)
- ✗ Poor Long-Term Investment
The Solution
We create premium wearables where a portion of the purchase price acquires and secures Bitcoin in licensed custody. This transforms a discretionary purchase into a long-term asset, whose value is linked to the performance of Bitcoin.
- ✓ Tangible & Digital Value
- ✓ Backed by a Scarce Asset
- ✓ Potential for Appreciation
Visualizing the Value Proposition
This interactive chart models the potential value trajectory of a $10,000 purchase over time, comparing a traditional luxury item with a Mortal.Space wearable (assuming 50% of its price is allocated to Bitcoin).
The Client Journey
Our process is designed to be seamless, secure, and transparent for the client, from purchase to potential redemption. This section breaks down the five key steps that make our innovative model possible.
Purchase
A client selects and buys a beautiful "Mortal.Space" wearable.
BTC Acquisition
A set portion of the price is used to buy Bitcoin at the market rate.
Secure Custody
The Bitcoin is secured in a licensed, insured crypto custody institution like HKVAX.
Ownership
The client owns both the physical item and the digital Bitcoin held in custody, with the option to view its value.
Redemption
Clients can redeem their Bitcoin by returning the wearable for proper KYC verification.
A Two-Sided Innovation Platform
This project isn't just about one brand; it's about creating an entirely new market. We have a dual-pronged strategy to capture both the direct-to-consumer and B2B opportunities. Use the tabs below to explore each business unit.
Mortal.Space: The D2C Brand
Our flagship, direct-to-consumer brand will be the first of its kind. We will focus on impeccable design, a powerful brand story, and a seamless digital experience to attract our first wave of customers.
- Establish market leadership and brand recognition.
- Prove the concept's viability and consumer demand.
- Target crypto enthusiasts and luxury consumers.
- Build a strong community around the brand.
The B2B White-Label Platform
Once the model is proven, we will launch a B2B platform that enables any jewelry or luxury brand to create their own Bitcoin-backed products. We provide the technology, custody integration, and compliance framework as a service.
- Scalable, high-margin revenue model (SaaS).
- Facilitate a new global market for crypto-backed goods.
- Partner with established luxury brands and designers.
- Solidify our position as the industry standard.
Synergy with HKVAX & Growth Roadmap
This project offers significant strategic advantages for the HKVAX group, from creating new revenue streams to strengthening its valuation for a future IPO. The roadmap below outlines our phased approach to achieving these goals.
Strategic Value for HKVAX
New Revenue Stream
Creates a highly profitable new business line, diversifying group income.
Increased Valuation
Incubating a disruptive project strengthens HKVAX's brand and supports its IPO roadmap.
Leveraging Core Assets
Capitalizes on HKVAX's licensed custody, driving new business to a core service.
Phased Roadmap
Phase 1 (Q1-Q2)
Brand & design development, platform architecture, legal and compliance framework.
Phase 2 (Q3-Q4)
Launch of Mortal.Space, initial marketing to the Bitcoin community, securing first sales.
Phase 3 (Year 2)
Onboard first white-label partner, platform expansion, and explore adding new crypto assets.
Join the Next Generation of Luxury
We are seeking strategic partners to help us build the future of value. This is an opportunity to get in on the ground floor of a venture that bridges the multi-trillion dollar markets of luxury goods and digital assets.
Investment Ask
$5M for a 20% equity stake
- Fund brand development and design.
- Accelerate platform development.
- Launch marketing and sales initiatives.
Contact Us
Jason Fung | Trader I Mortal.Space Lead
jason.fung@hkvax.com.hk | +85292913128